This new survey suggests people (Apple fans, that is) are very open to the idea of paying a subscription for “Apple Intelligence” features. Which raises the question as to whether AI tools are going to become just another line on your monthly bill.

We’ve moved quickly from “AI is cool” to “you might need it just to keep up.” And if it’s locked behind paywalls? That could become a problem once it’s a necessity rather than a nice-to-have.

Curious what you all think – will AI be a must-have, or a paid perk for you?

https://www.macrumors.com/2025/04/22/apple-intelligence-payment-survey/